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Määritelmät
Substantiivi
- (advertising) One of four archetypal dramatic structures of commercials, characterized by an emotionally neutral beginning with an enormous leap in positive emotions generated by seeing the branded product in use.
- (advertising) A narrative structure used in commercials known as “supporting actor-type” advertising.
Yritit hakea fraasilla, joka sisältää useita sanoja. Parempien hakutulosten saamiseksi kokeile hakea sanoja erikseen: positive, transition
Samankaltaisia sanoja
Esimerkit
- The SUV ad featuring an ordinary man walking away from his ordinary home on his way to work and then shows him feeling like a daredevil behind the wheel of his SUV utilizes the dramatic structure known as a positive transition.