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• Similarly, said Fraley, farmers were going to demand Bt cotton or Roundup-resistant soybean plants no matter where they went shopping for seeds. Monsanto would be the Microsoft of agriculture.
• The company wanted to turn Celera into the Microsoft of the gene-hunting world, selling its version of the human genome to private or public gene hunters through a proprietary computer program.
• Shepherding is more or less gone (though there’s an interesting move back toward discipleship in today’s church especially among those influenced by Rick Warren’s blockbuster book The Purpose-Driven Life), but Integrity remains as sort of the Microsoft of worship music.
• You could call it the Microsofting of the wine industry. Of course, wine is unlikely to be dominated by one producer or one distributor.
• Similarly, said Fraley, farmers were going to demand Bt cotton or Roundup-resistant soybean plants no matter where they went shopping for seeds. Monsanto would be the Microsoft of agriculture.